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Affiliate Marketing In Nigeria: The Complete Guide to Make Money Online for 2023

Imagine you could make money online selling products or offering service you don't own. Sounds good right? Welcome to affiliate marketing.
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Affiliate Marketing is undoubtedly the easiest way to make online money in Nigeria.

In Affiliate marketing, you have to pick a product, promote it and earn a commission. It can be challenging to get started.

But don't let that put you off. Affiliate marketing is not complicated to understand, and you can start as a beginner without any skill or website.


This article is a comprehensive guide on how to start affiliate marketing in Nigeria.

Here is everything you will learn in this guide;
  • 1. What affiliate marketing is
  • 2. Why does affiliate marketing in Nigeria
  • 3. How does affiliate marketing work
  • 4. How much money can you make as an affiliate marketer in Nigeria
  • 5. How to get started with affiliate marketing in Nigeria

What is affiliate marketing?

Affiliate marketing means getting rewards(commission) for each client you bring to a company after a successful transaction( Sales ). Commissions are a percentage of a sale price but can sometimes be a fixed amount.

Why do affiliate marketing in Nigeria?

Affiliate marketing is a life-changing business you can do right from the comfort of your home. Here are two reasons why you should consider doing affiliate marketing in Nigeria:

1. Free/no startup cost

To start a business today, you will need capital, whether small/big. But the reverse is the case in Affiliate marketing. In affiliate marketing, all you need is a website. Thanks to free blogging platforms like Blogspot. You can create a website in Nigeria that ranks well for free (#0).

2. Great Income

As an affiliate marketer, you are not subject to one particular product. You can promote various products from many companies and earn from them.

How does affiliate marketing work?

To know how affiliate marketing works, we need to have some basic knowledge of these affiliate marketing terminologies;

1. Merchant:

A merchant is the creator or owner of an affiliate product/service.

2. Publisher:

A publisher and also be called an affiliate. A publisher is a person that promotes a merchant's product/service and earns a commission after a successful sale.

3. Network:

An Affiliate network is a platform where merchants post affiliate products and publishers get product links to promote. It is a collection of products.

4. Customer:

A customer in affiliate marketing is a person who buys an affiliate product.

How much money can I make as an affiliate marketer in Nigeria?

There is no limit to how much you can earn as an affiliate marketer in Nigeria. It all depends on how much work you put in and also your niche.

How to get started with affiliate marketing in Nigeria

Follow these five simple steps in this guide;
  • 1. Decide on a platform
  • 2. Choose a niche
  • 3. Find affiliate programs to join
  • 4. Create contents
  • 5. Drive traffic to your affiliate site.

Step #1: Decide on a platform

You can do affiliate marketing with any social media platform( most people in the E-commerce niche do this ). But to build an audience and increase your sales, you need either a Blog or YouTube channel.

Starting a blog will cost you a few Naira per month. But to make this guide as cheap as possible, I will teach you how to create a free blog online.

You can create a blog for free with free blogging platforms like BlogSpot. All you need is a Gmail account.

How to create an affiliate marketing website for free

Step #1: Go to Blogger.com

Step #2: Signup with your Gmail account

Step #3: Choose a domain name (the domain name can change later)

Step #4: Choose your display name as your name or your brand name (The name can change later)

Once your site is up, go to the settings tab and optimize it for search engines, giving you a better chance of ranking.

Join our telegram group, so we will help you optimize your blogger site for SEO and give you a custom template for free.

YouTube is Another free platform to include affiliate links. A lot of Nigerian YouTubers always have affiliate links in their description box.

Whether you choose youtube or Blog, you should always add a disclaimer note. The Federal Trade Commission (FTC) requires you to be transparent when receiving income from an endorsement.

Like this for Blogs.

Like this for Youtube.

I highly recommend you choose a blog because it is free to start, whereas, for a youtube channel, you will have to buy a Camera and a Mic.

Step #2: Choose your niche

There are many affiliate marketers in Nigeria, so the competition is high. When picking a niche, you have to narrow down your niche.

Choose a topic that focuses on a specific category. For example, "smartphones" is an enormous category. Rather than tackling that, try something more specific, like IOS Phones.

This shows professionalism and would increase your chance of ranking

Step #3: join an affiliate program

Because of scams and trust issues, most big international affiliate networks don't accept Nigerians. But that is not a problem. I will share with you local affiliate programs that pay higher and also the few international networks/programs that accept Nigerians;

Best Affiliate Marketing Programs in Nigeria;

1. Jumia Affiliate Program.

2. Bet9ja Affiliate Program

3. Konga Affiliate Program

4. PayPorte Affiliate Program

5. Wakanow Affiliate Program

6. VConnect Affiliate Program

7. Travelstart Affiliate Program

International/foreign affiliate programs that accept Nigerians;

1. Aliexpress Affiliate Program.

2. Amazon affiliate program.

3 Things to consider when picking an affiliate product in Nigeria.

There are three things to consider when picking a product. They are;

  • Niche
  • commission
  • Sale Statistics

When you pick a product you are familiar with, you are enthusiastic about promoting it, knowing fully well that you know what you are doing.

Commission also matters a lot. If you promote low commission products or services, you make less and make more promoting high commission ones.

Many people think because high commission products have higher prices, nobody will buy them, but that is not true. I had promoted expensive goods before and got the conversion.

Please don't forget to check sale statistics. If a product does not have high sales statistics, it is not in demand. Always go for a product in the High market.

Finally, if a product has all these, I recommend you Pick such a product.

Step #4: Create contents

Start creating high-quality content once your blog or youtube channel is ready. Whether through vlogging or blogging, the best types of affiliate marketing content are reviews or comparison posts.

Reviews blogs tell a client the good and bad sides of a product.

A good review convinces a client to buy a product even when that product is terrible ( Many Nigerian YouTubers do this). But if you want to go a long way in this affiliate marketing business, You have to be genuine and truthful because it builds trust.

Comparison blogs help a client decide what product to choose. Please never sound like a salesperson for your client to convert into sales from comparison blogs. If you do, your client will know you want to trick them into buying that product.

Always remember to include your affiliate links in your post.

Step #5: Drive traffic to your affiliate site.

Content without traffic is a big waste of time. In Affiliate marketing, sales from traffic bring money.

One of the most significant challenges beginners face in affiliate marketing is figuring out how to drive traffic to their affiliate links.

So how do you get traffic?

i. Paid method

This method requires capital. It involves using of google adsense to get traffic to your links or site. The advantage of paid traffic is that you begin to get traffic right from the moment you start paying.

Mistakes beginners make here is that they you paid method to promote low commission products and this dig into their profits.

please, use this method for high commission products only.

B. Email list

Always use your site to collect emails. so that you can always tell visitors about new products/content and keep them coming back to your site.this increase clicks and sales.

ii. Free traffic method

A. Engaging your audience;

Forums like Facebook groups, Quora space, the Pinterest board even Nairaland( Nigeria Forum) are the best places to get traffic/promote a link.

Nairaland is one of Nigeria's leading Q&A websites. Using Nairaland, you can get more traffic to your websites.

GO to Nairaland; Search for questions in your niche, answer them and then add your affiliate links

B. Search engine optimization (SEO)

The higher your site rank for a keyword, the more organic traffic you get to your site. It's called SEO. For beginners, you should learn the basics of SEO.


Get your payout from foreign companies;


2. Payoneer

3. Grey.co (Recommended)

Create a free blog.

1. Blogger (Recommended)

2. Wix

Free images for your Blog

1. Canva

Expats thought on affiliate marketing

People don't get it. Affiliate marketing is one of the best way to earn income online. College students & employees are making fortune from it You dont need : - Big capital - Creating products - College degree Earn an extra $3k/month in 2022 Start today :

FAQS on Affiliate Marketing in Nigeria

Let's finish things off by answering a few common questions about affiliate marketing in Nigeria.

what is affiliate marketing?

Affiliate marketing is not complicated to understand. Affiliate marketing means getting rewards(commission) for each client you bring to a company after a successful transaction( Sales ). Commissions are a percentage of a sale price but can sometimes be a fixed amount.

how to start affiliate marketing in nigeria?

In Affiliate marketing, you simpily to pick a product, promote it and earn a commission. Read this guild.

What is jumia affiliate marketing

Kol.jumia is jumia's affiliate program. Jion now, pick a product, and get compensated for your sales with the payment method you choose at the end of every month. .

affiliate marketing in nigeria nairaland

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About the Author

Hello there. I am Aisosa Evbagharu, a full-stack web developer and a digital entrepreneur founder of [Nairatower].

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